Tag - BataviaIL

BuiltWith Trends - Web and Internet Technology Usage Statistics

BuiltWith Trends – Web and Internet Technology Usage Statistics

BuiltWith is a tool that helps web developers "inspect" what technologies other websites are using (previously discussed in this post). Their simple interface allows you to enter a website URL and instantly reveal every piece of technology that's used to create the website. For example, if you ran a query for my website on BuiltWith you could see I use Wordpress as a CMS, host my website with InMotion Hosting and you could even see the individual Wordpress plugins I use.

BuiltWith Trends

BuiltWith Trends compiles information gathered on websites around the globe and provides some outstanding statistics on the most popular web and internet technology tools being utilized. Want to know what the most popular Content Management System is? That link will show you WordPress is by far the most used CMS on the internet. Want to know the most popular eCommerce platform? WooCommerce for the win with Shopify a close second. Personally I think WooCommerce is a far superior eCommerce platform, but I'm slowly learning Shopify since it's widely used. What's the most popular E-mail provider? You will see SPF (private hosting) is #1, but Google Apps for Business (GSuite) is the most popular privately hosted e-mail platform.

Make Informed Technology Decisions

This tool helps me make decisions on what technology to use and what technologies to recommend to my clients. It's no coincidence I recommend WordPress as a CMS, WooCommerce as an eCommerce platform and GSuite if you're looking for e-mail hosting (I also host mail on my server). While the "most popular" doesn't always mean "the best", it helps make informed decisions on technology usage. If you look at the most popular VPS Hosting Companies my preferred host, InMotion Hosting, comes in 6th place. For the price, speed, locations and support I believe InMotion is better than the 5 companies ahead of it. Go check out your competitors' websites. Maybe you'll find a tool they're using that we can incorporate into your website. If you're looking for a new website, have an existing website, or just need some SEO improvement, please contact me today. I'd love the opportunity to help your business improve its web presence.  
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Happy New Year - Website Tips For 2020

Happy New Year – Website Tips For 2020

I would like to wish you a Happy New Year. I'm so grateful for my loyal customers and look forward to continued growth in 2020. My clients vary tremendously by industry and location, but the basics of website design, advertising and SEO can be applied to any industry. A visually attractive, informative and SEO optimized website is the best investment you can make in your company.

Website Tips for 2020

Google has over 90% of the search market. The best thing you can do for your companies reputation on the web is to focus on what Google looks for in a company. Google is all about business reputation. First and foremost your business website should be optimized to target the keywords your customers are searching for. Once that is accomplished Google looks at many other factors. Your Google My Business profile should be fully optimized and reviewed on a regular basis. Also, make sure to optimize your Bing Places For Business profile. Google loves fresh content on your website. The best way to accomplish this is with a consistently updated blog. Social Media interaction is also a huge ranking factor. You should have business profiles on Facebook, Instagram, Twitter, LinkedIn and Pinterest. I typically connect my client's blogs with their social media profiles. Multi-platform posting tools like Buffer are essential. I also recommend following other companies in your industry for inspiration and additional followers. Your business information should be in as many databases as possible. Google gives credit for backlinks, which are links to your website from credible sources. The best way to get your business information out there is to use a tool such as BrightLocal's Citation Builder. This ensures your business name, address, phone number, hours, website URL, description and images are consistent across the internet. I've seen clients rankings jump multiple positions after a BrightLocal campaign. I can go on and on but the things I've listed above should a priority for your company in 2020. If you're looking for a new website, have an existing website, need some SEO improvement, graphic design, or advertising please contact me today. I'd love the opportunity to help your business improve its web presence.
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Brian Houdek Web Design Has Moved

Brian Houdek Web Design Has Moved

As a freelance website designer, graphic designer, and marketing professional I have the ability to work out of my home. I lived in Naperville for about 7 years but as my family grew I needed more space. I currently have 3 daughters (Bianca - 6, Natalie - 4, Evelyn - Almost 2) AND another baby on the way. We ended up buying a home in Batavia and we absolutely love everything about the town. My new address is:

1629 Derby Dr
Batavia, IL 60510

I have a lot of clients in the Naperville area, so, fortunately, I didn't move too far. I look forward to working with more clients throughout the Tri-Cities (Geneva, Batavia, Saint Charles) and beyond. I have clients throughout the United States from New York to California, so for those clients, nothing has changed.

One fun thing about moving your business is updating your business listings online. As I've posted previously, your NAP (Name, Address, Phone Number) consistency on the internet is crucial. I have to make sure my address gets changed EVERYWHERE. Below are the important places I had to update my listings:

In addition to these, there are MANY other databases and websites with my company information. To update those I like to use a tool called Citation Builder by BrightLocal. BrightLocal is a service that goes out and corrects inaccurate information or adds your business information if it's missing, to many of the largest online databases. I plan on writing an article about them in the future, but in the meantime definitely check them out. If you need a reliable, trustworthy web or print guy, contact me today.

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Adobe Color - A Great Color Palette Generator

Adobe Color – A Great Color Palette Generator

Whenever I design a website one of the first considerations is the color palette that will be used. Colors are typically pulled from an existing logo or based on customer preference. Considering there are 16,777,216 hex colors to choose from, selecting colors can be extremely subjective. Occasionally a client will want a certain color, only to say "a bit lighter" or "a bit darker". The solution to this problem is a tool from Adobe called Adobe Color.

What I like about Adobe Color is the simple interface and the ability to easily create complimentary colors for the colors you select. The various options on the left give you a quick twist on the shade of the color you selected. Click on the Explore tab at the top, and see popular color pallets and randomly generated color palettes that may inspire your creativity. The hex code (looks like #ababab) is what web designers need to use the color within a design element. Whenever I lack natural creativity this tool help spark my creative flare.

If you're looking for a website or graphic designer, contact me today for a free estimate.

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Uptime Robot - Know When Your Website Goes Down

Uptime Robot – Know When Your Website Goes Down

Web servers are not perfect and they crash. I use InMotion Hosting for my web servers and they guarantee a 99.9% uptime... it's not 100%. Yesterday InMotion was having some data center issues and I knew about it within a minute of the servers going down because of a great tool from Uptime Robot. Their free plan will ping your website every 5 minutes and you can add up to 50 websites. If you need more monitors or want them to ping your website more often, they offer very competitive pricing.

If you have a website you should use Uptime Robot. Knowing there's a problem is step one to fixing it. If you need website, graphic design or marketing services, please contact me today.

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